What is Virtual Screenings?
It is First online Major Event of the Content Industry, focused on providing content screenings from the main distributors of the international
market to programming and acquisitions executives of the whole world. But it also provides smart digital tools to generate an enhanced business
When has Virtual Screenings started?
Its First edition was this Spring as the oficial online replacing of LA Screenings 2020, generating a huge success: +4000 participants of 101 countries, 628 cities, +1300 buyers, +56000 virtual booth visits and 7000 screenings. These gures make it one of the top events of the content industry.
There were +50 exhibitors and +250 hours of fresh content to screen.
When is the new edition?
Virtual Screenings Autumn takes place September 15-24, 2020, and targets +5000 buyers from the world, all kinds of genres and types on content.
It is expected broader success this time, considering the so good experience of the first time and the improvements and news that the organizer
is developing for the fall.
How does VS work?
The system is very friendly: buyers register themselves for free at any time and during September 15-24, access to a virtual saloon with the logos
of the distributors. Clicking, they watch trailers or complete episodes of the contents, along with company information and a place to interact or
set up meetings.
How is the content offering organized?
The exhibitors are separated in three levels, according to the location in the saloon and the volume of screening products. There is also a section
for service and production companies, that don’t screen contents but display information and videos.
Which are the main Virtual Screenings components?
Virtual Screenings provides: 1) The virtual saloon to do screenings, interact with the market and get unique information. 2) The ocial edition of
the event, allocated at a top place of the virtual saloon, to provide market news, important reports, researches and interviews. 3) A Daily Newsletter, released all market days, that tells the evolution of the virtual event day by day: top visited sites, top screened products, market trends, genre
trends, buyer surveys and testimonies, etc.
In May, Virtual Screenings had +50 exhibitors including Disney Media Distribution, Viacom CBS/VIS, WarnerMedia, Banijay, eOne, Globo, Televisa,
TV Azteca, KanalD, Global Agency, Dorimedia, Alfred Haber, ZDF Germany, Gaumont, RTVE, Deutsche Welle, Nippon TV, Caracol, RCN, GoQuest, SIC,
among others. For Autumn, some of the exhibitors added are HBO, TV France International, Cineflix, Insight, Mediaset Spain… we expect a huge
broader offering.
What extra value do the participants receive?
The platform develops useful digital tools and services: a browser for automated selections by genre, origin, tittle, company; real time stats; daily
rankings of most viewed contents; buyer chats and testimonies; market figures. Special virtual events and buyer videos. A main billboard to
highlight contents and spread leads at the home page. And especially, full analytics to get unique information about the sites, screened videos and
content trends.
What improvements are provided at Virtual Screenings Autumn?
A full renovated modular design, to enhance the experience of the users and make everything available; direct places for the buyers and exhibitors
to interact inside the virtual booths; a space for industry panels and testimonies, that will provide more than 25 pieces all in all that will be released
daily in the market; analytics of participants behavior for the first day; a new space for exhibitor news during the market. And much more!
What new services do the buyers receive?
Recommendations and connections with distributors according to their programming needs; Selections and rankings of distributors per regions
or per product genres; Market reports, stats, and strategic information; during VSA, daily reports about the top sites and top screened products, to
take better decisions; virtual meetings with alike distributors during the market; ‘On demand’ services: ask and receive.
What are the unique values of Virtual Screenings?
It is a wished complete experience: strong worldwide traffic, a very simple system, a story that evolves everyday with the daily rankings and full
analytics at every step, to understand and enhance business. To be in an online, cross exhibitor market, lets buyers compare the oering, save time
and get fresh opportunities.
Who is the organizer?
EDITORIAL PRENSARIO SRL is one of the most traditional publishing companies of the content market, operating since 1973 and offering PRENSARIO INTERNATIONAL from 1985. It has been attending the global content markets since the early nineties, used as a big reference for market
trends, stats and very qualified information. From the last decade it started offering a complete service platform —consulting services, trends and
figures information, etc.— and this year added Virtual Screenings to supply a strong market need due to the Pandemic situation.
EDITORIAL PRENSARIO SRL partnered NATPE and Events TM for its first May edition, due to the replacement of LA Screenings. For VS Autumn, it had a deep spread of partners including trend-setting consultancy companies such us British K7 Media, 3Visions, OMDIA, ATF, DICM and Ukrainian MRM/KMW. Also trade media publications such us NEWSLINE REPORT, BROADCASTER, TVMAS MAGAZINE, Audiovisual 451, and Formatbiz.
LA Virtual Screenings 2021 is being co-organized with NATPE.

Contact addresses?
Buyers that want to participate in LA Virtual Screenings, please register here:
To get information on exhibiting: or 
More information for buyers services: